Thursday, January 27, 2005

Google unveils AdWords API

Here is the AdWords API page and here is the actual API reference. (via Battelle). I guess they don't have an AdSense API, contrary to previous speculation. This makes more sense. The AdWords API sounds like an ad monitoring / ad generation tool; basically makes the process more efficient. An AdSense API would really screw with their business model fundamentally. I'll be keeping my eye out for more details.